By Lea Pachta
The best of British technology, including firms developing the future of text messaging, helping blind people and assisting children with learning difficulties, is on show this week at TechnologyWorld09, which last year generated deals worth £30m.
Some 200 UK firms are exhibiting their innovative products and services to a 1,000-strong audience of blue-chip international buyers. The business match-making event, taking place in Coventry, will welcome delegates from the US, China, Japan, Uzbekistan, Russia, Brazil, India and even Afghanistan.
Minister for Trade, Investment and Small Business, Lord Davies of Abersoch, who will be attending the event, said:
“Some of the world’s most innovative companies are heading to TechnologyWorld09 to meet UK businesses. The UK continues to lead the way in terms of innovation and technology, and the chance to meet business partners face-to-face offers companies incredible opportunities.”
The UK is Europe’s leading market for software and IT services, with more than 100,000 specialist software companies in the country.
Among the companies at the event will be Nuneaton-based Caecus, a firm that is developing innovative products aimed at blind and partially sighted people, Games for Life, a Hertford-based business that produces brain-training computer games helping children with attention-deficit disorder, and Blackheath-based TouchType, a firm developing ‘next generation’ text entry and prediction software for mobiles.
Low carbon products, innovations in mobile health care and advances in wireless and broadcast technology are three of the key themes of the event, and companies such as Panasonic, Nokia, Fujitsu, Turner Broadcasting and Toshiba, are all heading to Coventry’s Ricoh Arena in the hope of partnering UK firms.
The exhibition boasts three sector-specific areas, called the Science Meets Industry zone, the UK University Innovation zone and the Green Radio Zone.
There are also conference sessions taking place throughout the two days. Sessions include: Greenovation: using technology innovation to meet the challenge of climate change and Linking with Research: How to access the best of UK University innovation.
Last year’s Technology World resulted in 1,325 meetings between UK and overseas companies, generating £30.4 million of reported potential business wins.
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