By Dita Peskova, cognitive hypnotherapist at YouniqueTherapy.com Cold calling is an essential tool for many business owners – and to do it successfully requires good nerves, a thick skin and, of course, an ability to sell. However many people, despite its importance within their business, shun away from cold calling and find it extremely stressful. […]
In business, relationships are crucial. You need to know your customer inside out. What drives them? What keeps them awake at night? What solutions can you bring to the table? When you’re selling to millennials, who will make up more than 50% of the global workforce by 2020, this deeper understanding is more important than ever.
We have heard it all before I’m sure but sometimes we can forget the basics of generating sales from both new and existing clients so here’s 10 ways to win new business, all the while keeping you or your product prevalent in clients minds.
Posted on 13th August 2015 in Sales.
To outsiders, sales and marketing teams are often seen as one aligned unit; two teams working simultaneously towards one common goal. However, the reality rarely lives up to the perception. There are actually significant gaps in terms of how companies manage the process of turning a prospect into a qualified lead, and passing that lead successfully to the right sales rep.
CRM success stands or falls on the attitude and commitment of the sales team – and too often complex systems, excessive numbers of fields and slow response times are enough to quickly disenfranchise sales people, leading to inaccurate and outdated information that is utterly useless. It doesn’t have to be that way. Here I will explain how to get the sales team engaged with CRM.
Posted on 5th August 2015 in Sales.
Recruiting and retaining talented sales staff, particularly in a telephone sales environment, continues to be a perennial challenge.
When you hear the word ‘selling’, does it make you cringe inside? Well let me tell you, you’re not alone! In fact, most of the people that we help wouldn’t consider themselves traditional salespeople. If anything, they shy away from it because of what it can represent to them and the world – insincere individuals trying to push a product or service on you that you don’t want.
Posted on 22nd July 2015 in Sales.
The latest Global Retail Ecommerce Index study shows that Europe, Great Britain, Germany and France are the most promising countries for ecommerce. These markets represent fantastic opportunities for pure play online retailers; for example Asos, an online retailer that doesn’t have any physical stores.
‘If you fail to plan, you are planning to fail’ according to Benjamin Franklin.
There are hundreds of sales companies across the world and what distinguishes a good sales business from a great one, is this basic principle of planning.
Posted on 1st April 2015 in Sales.
Every business needs them, but very actually have them — good sales people. In fact, a recent report from Cranfield Management School has found that 9 out of 10 sales staff struggle pitch effectively. How can businesses ensure they’re hiring the best sales reps?
My favourite question to ask when interviewing sales people is “what is the key attribute of a good sales person?”. I get all the usual responses: “I’ve got the gift of the gab me”, “knowledge is King, know your product”, “being a good networker”, “not taking no for an answer”. I only once received the answer “be a good listener”. I hired her on the spot. I later found out that she had learned that nugget of information from her granny who was Scotland’s best Avon sales rep for many years. Who knew?!
Posted on 2nd March 2015 in Sales.