referral marketing

6 mistakes killing your referral marketing programme

Jonathan Davies

    By Sophia King, Mention Me. Originally featured here. I’ve made a terrible mistake. We’ve written blogs and guides on it, hosted events explaining it, even won awards celebrating it. You’ve guessed it. We’re talking about referral marketing. We’ve said a lot about how refer-a-friend channels can drive new customer acquisition, increase customer lifetime value, get people talking about your brand, and a bunch of other benefits. […]

Posted on 1st April 2020 in Marketing, referral, referral marketing.