When starting off in business, there is so much you are yet to learn. Even now, after more than 25 years at work, whilst I have achieved many things to be proud of, my career path is still — and always will be — a learning curve.
Businesses looking to consolidate their global numbering solutions and expand their footprint worldwide have a number of different factors to consider. Many organisations find numbering solutions confusing, and lack understanding about how they work. Complicated regulations, variable costs for mobile versus landline, and multiple billing systems and services, all varying across many different countries are just some of the issues organisations can fall foul of.
I thought of Shoptility when I was planning a backpacking trip to Asia and went online and to search for the best places to visit and things to experience. 10 hours later and a dozen cups of coffee I was still trawling through various websites, entering in the same information time and time again. Becoming more and more frustrated, I thought to myself that there must be a better way to find what I was looking for. This is when Shoptility was born.
Since the government pledged to double the UK’s export market, aiming to reach the £1 trillion mark by 2020, the UK has seen significant growth. In order to reach this target, several efforts have been made to help businesses secure their trade in fast-growing, emerging economies. Yet, it seems additional support is still required to help British small and medium-sized enterprises (SMEs) “go global”.
Your aim as a small business owner is straightforward: working on two fronts, you want to concentrate on constantly improving your business processes whilst also offering competitive customer services.
It’s not just big companies that need to continuously innovate to stay ahead of the competition. Smaller businesses also need to be thinking about improving their outlook through creative thinking and fresh ideas. And because they tend to be more nimble than their larger counterparts, ideas can be implemented more quickly and easily. Services or products can be improved, or new ones identified, significantly increasing revenue streams. But where should you start?
Often R&D tends to be overlooked when looking at the strategy of a business. In some cases, management are too focused on day-to-day activities and driven by short-term financial targets, which prevents them from concentrating on areas likely to provide long-term benefits. However, in today’s fast-moving markets, R&D is a key element in terms of business growth, and can set you apart from your competitors.
As a small business, taking on larger competitors can be tough. Potential customers find security in what looks like the safest bet – the established business that’s been around long enough to expand into different locations and hire more employees.
Posted on 21st April 2015 in Business Growth.
Calendar events can do more than boost the profile of niche industries – they can drive new custom for independent businesses.
Personalisation works. As recent research undertaken by Teradata and Celebrus Technologies reveals, well executed personalisation drives incremental sales and reinforces brand value. Poorly delivered personalisation on the other hand, can have a seriously detrimental effect, resulting in reduced sales, brand damage through negative social commentary and, most importantly, eroding trust.
The economic crisis had its impact on everyone, but it’s a well-known fact that small and medium sized enterprises were hit the hardest. At each turn SMEs have faced challenges that put their ability to thrive at risk, including pressures from the general economy, national and international issues, government pressures, and more.
Posted on 10th April 2015 in Business Growth.