GS1 UK is the only authorised provider of unique GTINs, the number that powers the barcode and so much more. Our GTINs provide the foundation for trading between brands and retailers across the world, be that in store, online or through a marketplace such as Amazon, Google Shopping or TikTok. They are as important to the start of your business as a website domain or bank account. In fact, adding a GTIN to your online listing can increase your impressions by 40% and conversions by 20%.


GS1 standards help you collect and share your product information, enabling your business to trade efficiently now and in the future.

We are here to make it easy for you sell your products to any customer, anywhere. All of our barcodes are licensed annually and to get yours, you need to become a GS1 UK member.

Find out more here