By Max Clarke
Synchronica plc, the AIM- and TSXV- listed mobile email, instant messaging, and data synchronization provider, announces that it has signed an agreement for a mobile network operator (MNO) in the Middle East worth approximately USD 1.5 million for its first year.
Under the terms of the agreement, Synchronica will provide its award-winning mobile push email and instant messaging (IM) software, professional services, and support from late 2010.
The agreement was signed with a reseller in the UAE and includes an initial volume of perpetual licenses worth USD 1,198,000 and USD 75,000 of additional professional services. The agreement also includes recurring support and maintenance fees of USD 215,640 over each twelve-month period for the life of the licenses.
Mobile penetration in the Middle East has risen from 53 percent in 2005 to 88 percent at the end of 2009 and is expected to soar to up to 130 percent by 2015.
296 Million Mobile Subscribers Until 2015
Mobile subscribers in the Middle East rose from 53 million in 2005 to over 185 million in 2009 and are expected to cross the 200-million milestone this year before skyrocketing to 296 million by the end of 2015. (Source: Dataxis, April 2010).
Synchronica's Mobile Gateway provides push email and mobile synchronization services and has recently been expanded to include instant messaging, news feeds, and access to popular social networking sites.
Mobile Gateway is based on industry standards and requires no additional software client to be downloaded to the handset and enables push email for the broadest range of handsets, from high-end smartphones to low-cost, entry-level devices.
Carsten Brinkschulte, CEO of Synchronica, says: "We are delighted to have signed this agreement for yet another network operator in the Middle East, and the addition of a reseller within the UAE certainly adds to the Synchronica's scalability across the region."
"Recent forecasts suggest there is huge potential for significant mobile market growth across the Middle East, with appetite for mobile push email and instant messaging rapidly increasing."
"Synchronica believes it can play a significant role in the development of this market due to our unique technology platform which positions the company well as national security concerns regarding other mobile email technology providers increase across the region", Brinkschulte adds.