The Shift 100 has been put together to identify marketing and advertising technology entrepreneurs who are reinventing advertising and marketing in a digital world.
The Shift 100 entrepreneurs are at the forefront of the industries revolutionary change; shifting gears to meet the higher expectations of the modern, empowered consumer with greater speed, flexibility and efficiency.
Switch Concepts was founded in 2008 by Tom Barnett and Joanne Spector where they started out as a pure internet advertising business offering direct space to specialist clients in the eco sector.
Switch Concepts provides cloud-based, managed services that increase a publisher’s online revenues. Switch helps publishers transition to data-driven publishing with dramatically greater user engagement, higher traffic and increased revenue per user.
USP: This company’s software powers the auctioning off online advertisements.
To view the full Shift 100, click here.