The Shift 100 has been put together to identify retail technology entrepreneurs who are bringing new ideas and products to market, creating integrated customer experiences and leading the move away from traditional ‘clicks and mortar’ e-commerce.

These entrepreneurs have been selected because they are dynamic, agile and shifting gears. They have brought an innovative product to market, cleverly harnessed a technology or process, led the revolutionary execution of a new technology and disrupted their markets.

Kieran O’Neill has been recognised within retail technology Shift 100 in association with KPMG Small Business Accounting.

Kieran O’Neill founded Thread in 2012. O’Neill previously co-founded a number of businesses, including Playfire, a social network for gamers.

Twitter @threadFacebook @ThreadInstagram threadformen

Thread helps people love how they look by giving them their own personal stylist. It's all done online, is completely free to use, and they work with some of the top stylists in the industry.

USP: Thread is a service offers personal styling online for free.

To view the full Shift 100, click here.