The Shift 100 has been put together to identify retail technology entrepreneurs who are bringing new ideas and products to market, creating integrated customer experiences and leading the move away from traditional ‘clicks and mortar’ e-commerce.

These entrepreneurs have been selected because they are dynamic, agile and shifting gears. They have brought an innovative product to market, cleverly harnessed a technology or process, led the revolutionary execution of a new technology and disrupted their markets.

Chris McClelland, Jonny Campbell and Ali Sisk have been recognised within retail technology Shift 100 in association with KPMG Small Business Accounting.

The group launched Brewbot in 2013 after deciding to combine their interest in home brewing with the knowledge and expertise gained from their day jobs as mobile software developers to create an easy-to-use, controlled brewing process using the latest sensor technology.

Twitter @brewbotFacebook @teambrewbotInstagram teambrewbot

The brewer connects to the machine via the Brewbot mobile app, recipes can be chosen and the machine starts adds the ingredients when prompted. The team travelled to Portland, Oregon to launch it on Kickstarter in September and took Brewbot on an 11,000-mile journey around America. They sold 52 Brewbots during the trip and exceeded their target on Kickstarter.

USP: A robot that brews beer.

To view the full Shift 100, click here.