MINI is back for a fourth year as sponsor of the NatWest Great British Entrepreneur Awards, celebrating the innovators, the insightful and the industrious. As a true British icon, always looking for new ways to do things, it is totally fitting that MINI supports and honours the most successful rising stars in British business.

Once again, MINI is rewarding a winning entrepreneur with the invitation to get behind the wheel of a new MINI Countryman for six fun-filled and action-packed months.

As if it’s not eye-catching enough, the car will be liveried to match the winning brand, adding even more impact on the road.

Last year, Lisa Sohanpal and Dr Imrat Sohanpal from Nom Noms World Food, winner of the ‘Small Business Entrepreneur’ category, were handed the keys to a new MINI Countryman. Not surprisingly, they have loved every minute of their adventure so far.

Nom Noms World Food pride themselves on making inspiring meals for taste buds that love to travel. They also send a meal to a child in India for every one that is purchased in the UK, which makes them even more deserving of our wholehearted support.

Lisa was full of enthusiasm for the MINI, which successfully raised the profile of the brand throughout the six-month loan: “The car looks amazing with our branding, and it suits Nom Noms totally. The Countryman is fun - it certainly grabs attention and curiosity on the streets of London.”

The new MINI Countryman is the newest of the five model MINI line-up, with each one having its own personality while retaining the distinctiveness that MINI is famous for.

The MINI range also exceeds expectations in terms of efficiency, with low CO2 emissions and fuel consumption across the range. Our latest and most economical offering is the ultra-efficient new MINI Countryman Plug-in Hybrid, which boasts CO2 emissions from just 49g/km along with a 26-mile pure electric range.