By Max Clarke
Doug Richard, the founder of School for Startups and founding BBC Dragons’ Den panellist will today launch a new business training initiative for the creative industries, called School for Creative Startups.
School for Creative Startups, which has been praised by Creative Industries Minister Ed Vaizey, is focused on helping 100 new creative industries businesses start and grow in London over the next year. The initiative has been developed in partnership with the Westminster City Council.
The creative sector provides 2.3m jobs and contributes to £59.2bn to the UK economy. But whilst 240,000 business in total start up every year in the UK, 280,000 of them fail. The programme will shine a light on the creative sector in the UK as a driver of economic growth and the school will open its doors at Hub Westminster in September.
School for Creative Startups will offer the 100 creative sector entrepreneurs the opportunity to have training, support and workspace for one year. The initiative will launch on 26 July with a high profile event at The Hospital Club supported by Courvoisier. Ed Vaizey MP, Minister for Culture, Communications and Creative Industries, who will be speaking at the event said:
“The UK’s creative industries are a key part of our economy and we must ensure the sector can grow and create new jobs. Providing new businesses in the creative industries with help and guidance is a key part of ensuring the sector continues to thrive.
“The School for Creative Startups will provide early, all-round support and will help entrepreneurs transform great ideas into successful businesses.”
Doug Richard said: “The creative sector is a powerhouse for the UK’s economic growth and a crucial part of its recovery, and I believe we should celebrate the wealth of world-class creative talent that can be found in the UK. “We must remember that London is the home of one of the largest film centres in the world, some of the largest and most important fashion schools, design schools, stage schools and post-production centres, not to mention the growing number of web design and digital specialists that are spreading over the capital.”
Entrepreneurs from the following creative sub-sectors are being invited to apply now for the programme at www.schoolforstartups/creative: Advertising, Architecture, the Art and Antiques Market, Crafts, Design, Designer Fashion, Film and Video, Interactive Leisure Software, Music, the Performing Arts, Publishing, Software and Computer Games, or Television & Radio.
The course will cover topics such as how to find investors, how to design great products and services, how to implement fast, cost-effective marketing strategies, how to build effective management teams and how to scale a business safely. School for Creative Startups’ overarching mission is to create a vibrant, dynamic culture and economy in the UK that supports and promotes innovation and entrepreneurialism. Medeia Cohan-Petrolino has been appointed as the school’s programme manager, following a five and a half year stint as Head Curator at The University of the Arts London where she ran the University's unique Emerging Artist Programme.
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