By Jonathan Davies
Big Issue vendors have issued an open letter the the UK's MPs urging them to purchase a copy of the magazine on Social Saturday.
The first Social Saturday takes place tomorrow (Saturday 13 September) and aims to boost the number of consumers buying products from social enterprises.
John Bird, Founder of The Big Issue, said:
“Buying from social enterprise is my big issue. It brings work, opportunity and begins to heal the divide between rich and poor. It challenges social injustice. Big Issue vendors are taking this message to the streets on Social Saturday.
“We need our politicians to lead by example so that more people use their spending power for good. My message to MPs is to head out and buy a copy of The Big Issue on Social Saturday — a small purchase that can help change lives.”
The Social Saturday campaign is led by Social Enterprises UK, the national body for social enterprise, and the Cabinet Office, and has gathered support from a number of politicians and influencers, including the Prime Minister and Jamie Oliver.
There are more than 180,000 social enterprises in the UK. Well known examples include The Big Issue, Fifteen, Café Direct and Divine Chocolate.
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