It’s easy to start feeling more than a little overwhelmed with the bad news right now which is why we’re on a mission to highlight the good; the entrepreneurs & businesses who are doing amazing things, who have achieved so much (before and during the Covid-19 pandemic), who may have turned their skills to good and who deserve to be recognised.
Flawsome! was founded by passionate duo who was inspired by their nan’s tasty recipes to start saving imperfect fruit and transform it into perfectly crafted cold-pressed juice. A trip to local farm opened the eyes of the founders to the food waste problem – specifically the devastating effect that excessive aesthetic standards imposed by supermarket have on the food we consume.
On the 1st of April, they brought out a divisive and revolutionary new flavour, the Onion Juice. Or so we thought! After some investigating, #TeamGBEA realised it was an April Fools. Thank you Flawsome! For teasing us with a humorous advertising campaign, uplifting us during the doom and gloom of the current pandemic.