By Max Clarke

Blackberry App World 3.0 is now available for users of the popular smartphones, with a new, ‘sleek’ design to enhance user experience.

Apps, games and themes are now all in their own channels making browsing for content that much simpler. Search has also been simplified and enhanced, with the addition of a new search bar and filtering options.

A My Account feature, aimed at making BBID and payment options easier, has also been added, with direct access to account information on the home screen.

And of course, riding on the immense success of BlackBerry Messenger and social functions, Research in Motion (NASDAQ: RIMM) have added App Social Sharing which can be synched with Facebook, BBM and Twitter.

BlackBerry smartphone users running BlackBerry OS 5.0+ will see on-device upgrade notifications appear in the coming days.

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