By Daniel Hunter

London Business School’s Incubator is to offer Really Simple Systems Cloud CRM to its portfolio of start-up companies.

London Business School’s Incubator houses its alumni who are launching their own business within three years of graduation. The Incubator allows occupants to continue to use the School’s facilities and remain part of the on-campus community whilst growing and promoting their businesses.

Really Simple Systems’ Cloud CRM will help the new entrepreneurs focus on making those all-important first sales through a simple and easy to implement system.

Trond Haakenstad, Co-founder and CEO of, a nightlife app based in London, said, "It’s great that the LBS Incubator programme can offer us Really Simple Systems. We are already up and running with the Cloud CRM system after only three days."

The partnership between Really Simple Systems and London Business School will offer the start-ups the following:

1) One full copy of Really Simple Systems Online CRM Enterprise edition. This includes unlimited users, storage up to 2GB and unlimited accounts and contacts
2) A series of Sales and Marketing seminars
3) Ongoing support post the Incubator Programme with preferential pricing
John Paterson, CEO, Really Simple Systems, comments, “For a new business, the first sales are vital to prove the product and business model. Our cloud-based CRM system helps these new entrepreneurs focus on making those first important sales without having spend time setting up a complex CRM system. And as a cloud-based solution, Really Simple Systems CRM can be accessed through any device, including mobile from any location - something that is increasingly important to entrepreneurs on the go.”

Jane Khedair, Entrepreneurship, Career Services, said, "Sales & Marketing is key to our high-tech start-ups so it is essential that they have access to the latest tools and technology. Really Simple Systems gives them advanced CRM functionality that is easy to use and quick to set up, and we have a system in place where the new businesses can use the system for free until they leave the Incubator, with a discounted rate being provided after that. It is a great partnership and one that I hope will help our young entrepreneurs of today built their businesses with great success.”