By Claire West

The Conservative Party has launched a General Election iPhone app for activists and voters.

Available to download for free on the Apple App Store, the tool will help supporters keep up to date with the latest news from the campaign trail.

Jeremy Hunt, Shadow Culture Secretary and Spokesman for Online Campaigning, said "once again, the Conservative Party is at the forefront of digital innovation in UK politics".

Features in the launch version of the app include:

User-friendly guide to all the key policy areas.
Ability to telephone canvass friends and report their voting intentions back to the Conservative Party.
Simple mechanism for donating directly to the Party.
Easy way to watch all the latest WebCameron videos.
Virtual ‘Swingometer’ featuring a UK map getting bluer as our percentage share in the General Election increases.
Automatic Twitter updates from the Conservatives and integrated access to the Facebook page.
"This iPhone app will help both existing supporters and floating voters learn more about our policies, connect with us on social networks and share political news with their friends", Hunt said.

"Whether it is on websites, social networks or mobiles, we are the only Party that has fully embraced new technology in the run up to the General Election", he added.