All Digital, Strategy & Creativity articles
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NewsAs Poundland kicks off home delivery trials, how long can Primark hold out?
The discount retailer Poundland is trialling online sales. That leaves only a few High Street chains, such as Primark, holding out against the move online. It won’t be long before every UK store joins the e-commerce revolution, says ParcelHero.
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News
Lockdown vs lockdown: Industry experts predict a UK retail renaissance
Online sales rocketed 62% this March over lockdown March 2020. What does this mean for UK independent retailers?
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Feature
Is GDPR a casualty of Covid-19?
With the news that every customer must sign in when pubs reopen, the concern for data privacy while maintaining Covid safety guidelines is apparent, says Dan Harding, CEO, Sign In App.
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Feature
The road to recovery puts customer experience in focus. Here’s how
The global pandemic has changed the way we live, work and do business. Ross Daniels, CMO at Calabrio believes now is the time for organisations to plan their pandemic escape route by ramping up customer experience (CX). Here, he kickstarts the road to recovery with three tips on how to turn your agents into brand ambassadors.
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Feature
Amazon’s cornering the UK supermarket sector. What does this mean?
Free next day delivery for everyday, household essentials will totally change consumer buying patterns, says Russell Loarridge, Director UK, ReachFive, leading to a reinvigorated high street but creating a pretty bleak future for Tesco, Sainsbury’s, Asda and the rest.
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Video
Building a global brand in a Brexit world
In this free session, the Great British Entrepreneur Awards speaks with UK London Export Champion and founder of Dr.PAWPAW, Johnny Paterson to discuss how to grow your business around the world.
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Feature
Can struggling High Street retailers survive with online?
Although the steady growth of e-commerce sales in the UK since the mid-2000s has had a dramatic impact on High Street retailers, the Covid-19 pandemic and subsequent lockdowns have only accelerated the issue.
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Video
The power of storytelling through video
In this free session, Great British Entrepreneur Awards founder, Francesca James, sist down with founder of Sprat and ShoutOut, Dan Gable, to discuss the power of video marketing and storytelling.
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Video
Building a thriving community for business success
In this session, the Great British Entrepreneur Awards speaks with previous winners Ruari Fairbairns of One Year No Beer and Hannah and Sophie Pycroft of Spectrum Collections.
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Feature
How much should a small business be spending on Google ads?
In this free session, James Oakley, recognised as one of the world’s leading mobile marketers, identified how much small businesses should be spending on Google Ads.
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Event
How to use Influencers to grow your business
In this free session, Great British Entrepreneur Awards head of content Jonathan Davies sat down with founder of Influencer, Ben Jeffries and influencer marketing manager of Shreddy, Laurr Lethbridge-Hall.
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Video
Building a brand: Narrative to visualisation
In this free session, Great British Entrepreneur Awards head of content Jonathan Davies spoke with Faraz Aghaei, co-founder and creative director of The Clerkenwell Brothers to discuss why branding is so important.
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Video
Do you want to start a podcast?
In this first Lightbulb Session, Great British Entrepreneur Awards founder, Francesca James, spoke to the UK’s leading expert in successful podcasts, James Burtt.
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Feature
Short video is ‘charging a revolution’ in brand advertising
The short video which is often produced using a smartphone and TikTok for a low budget is transforming traditional advertising and PR, suggest media experts who recently participated in an online roundtable. But traditional advertising is not dead.
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Opinion
Connect your acquisition & advocacy tools to increase customer lifetime value post-Covid
This article was originally published on the Mention Me's website. Despite acquiring significantly more customers during lockdown, many businesses are now struggling to encourage shoppers to return. Mention Me 's webinar takes place on Friday 14th August 2020 at 11:00am (BST) and explores how to overcome this challenge and ...
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Video
Pivoting a video agency & setting up a business to keep front line workers safe during COVID-19
Pivoting a video agency & setting up a business to keep front line workers safe during COVID-19.
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Feature
Trade set to plunge as COVID-19 pandemic upends global economy
The World Trade Organization (WTO) is predicting a severe decline in international commerce this year. In a new report the WTO forecasts a contraction of between 13% and 32% this year. Estimates of the expected recovery in 2021 are equally uncertain, with outcomes depending largely on the duration of the ...
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News
Facebook and Google ads credit for small-to-medium sized enterprises
On Friday the 27th of March, Google announced that they will be offering ad credits for small-to-medium sized businesses (SMBs) who routinely advertise with them. Google have pledged $340 million in Google ads credit, to help companies “stay in touch with their customers during this difficult time” ( Google Ads ...
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Feature
The art of prospecting: 7 tips to write the perfect b2b prospecting email
If you’re just about to fire off another prospecting mail – hang loose for five or ten minutes.
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News
Get your brand onto the UK’s major road network
DrivenMedia are your advertising partner if you want to get your brand onto the UK’s major road network, one of the most congested in Europe, we use commercial trucks as mobile billboards.
