In the autumn, she was on our screens battling it out to win a £250,000 investment from Lord Sugar on The Apprentice, but now Bianca Miller has turned to crowdfunding to launch her hosiery brand.
The 2014 runner-up, who lost out to Mark Wright’s and his digital marketing agency in the final, is aiming to raise £100,000 through crowdfunding to launch Bianca Miller London, her brand of skin tone hosiery. (For those of you who don’t know, hosiery is tights)
During the process, Lord Sugar praised the concept of the business - appealing to different skin tones. But he raised issue with the pricing plan. Bianca was targeting the high-end of the market, pricing her tights at £20. Lord Sugar questioned if they should be targeted at the mass market at around £6, which she appears to have taken on board.
At the time of writing, she has raised more than £4,000 through 100 investors.
You can find more information about Bianca’s crowdfunding campaign here.