By Sue Higgins, the Founder and Managing Director of Inspira UK
Wimbledon starts soon and the great and the good from the world of tennis will be descending on SW19. Top ranking tennis players all have one thing in common – they have a good coach behind them. And for business owners and managers, an effective business coach can make all the difference between success and failure.
There are huge benefits to getting a professional business coach involved with the running of your business. Here are just some of them:
Stay on track
Many entrepreneurs start out in business full of ideas and enthusiasm but this can quickly wane under piles of paperwork and mundane day-to-day tasks. It can be extremely lonely at the top and as a busy entrepreneur, it can often feel as though you are juggling too many balls at once and can’t see which way to turn. Business coaching can help owners and managers by offering independent and objective advice to enable you to ‘see the wood from the trees’, prioritise workloads and stay focused.
Effective coaching can create a huge competitive advantage by improving your ability to make sound, commercially viable decisions more quickly. Taking crucial actions faster and with greater precision is vital in today’s fast moving, competitive environment. A good coach can help you brainstorm new ideas and initiatives to fuel business growth that otherwise you may not have considered and can advise on how and when to implement them.
Unlock business potential
In the same way that a tennis coach helps players to push themselves to win important tournaments, a good business coach encourages entrepreneurs to go beyond their comfort zone to achieve bigger and better results. This might involve providing a realistic and objective assessment of where your business is and how it needs to improve; encouraging you to raise your business game and set more challenging commercial targets; identifying personal strengths and weaknesses; offering insight on how to get the best out of staff and helping with particularly thorny issues such as: addressing staff performance levels or how to develop and retain key staff.
Advantage: your business
Running your own business isn’t easy. A professional business coach can help you rise above the day-to-day running and help you gain a better perspective of the bigger picture. From fresh perspectives on personal challenges, enhanced decision-making skills, greater interpersonal effectiveness to increased confidence and more, you have nothing to lose and everything to gain.