By Maximilian Clarke

Ve Interactive, a digital marketing software company, have won a prestigious BIMA at this year’s British Interactive Media Association Awards which were announced last night (10 November) at Fabric in London.

Ve Interactive picked up the Retail award for its VeCapture and VeContact proprietary online abandonment and remarketing software, which helps ecommerce merchants recover revenue that would otherwise be lost due to shopping cart abandonment.

“We are deeply honoured and very proud to have had our technology recognised by BIMA, the industry body that has represented the interests of the British digital industry for 25 years,” said Ve’s CEO, David Brown. “Our thanks also go to our wonderful clients who are using our proprietary VeCapture and VeContact software and who are continuing to inspire further Ve Interactive innovation.

The British Interactive Media Association which supports British digital and interactive work say their awards ”celebrate the cream of UK digital talent in terms of creativity, effectiveness and innovation.” Apparently this year saw a record number of entrants across 26 sectors and discipline categories, plus five Premium Awards. Chris Kempt, BIMA Exec and co-Chair of the BIMA Awards judging panel said, “The calibre of entries was outstanding and as a result the judging was a lot closer than in previous years.”

Justin Cooke chair of BIMA said: “The calibre of the winners and nominees of the 2011 BIMA Awards proves once again that when it comes to digital media, British talent sets the standard and leads the world.”

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