By Claire West

A study conducted by BE Broadband has found that two thirds of businesses believe poor broadband connectivity is impeding the growth of the UK economy. Businesses suffer when slow internet connection prevents them from using collaborative applications and cloud based services and the study found that 72% of people believe reliable, consistent broadband would make their business more competitive and efficient.

Around a third of the UK is currently due to miss out on super-fast broadband because it is not regarded as economically possible to offer services in rural areas. In the meantime millions of businesses and homes are left to suffer.

Poor broadband hinders business capabilities if they are outside the best areas for connectivity and businesses in rural areas simply cannot compete with businesses with high-speed broadband as they are not able to use the same applications and resources.

As BTannounces its 50MB fibre-optic broadband product entitled BT Infinity and Virgin announce their 100MB service, the consumers and businesses located in major towns and cities should be jumping for joy at the prospect of super-fast broadband at their home or business. However those that live in rural areas sigh once again at the prospect of the digital divide widening even further. Rural areas will be stuck on 2MB max download with the rest of the country on 8MB and soon rising to 100MB.

Mark Seemann, CTO for Outsourcery said, "Many SMEs are struggling with the broadband they are being offered. The fact is that high speed broadband is becoming more and more vital for consumers and businesses, and this doesn't change whether you live and work in a rural area or city - it's critcally important. Therefore the issue must be solved if we are to close the digital divide, and create equal access to high speed broadband for all".

About Outsourcery

Outsourcery is leading the UK market in the provision of an integrated channel offering covering mobile, unified communications (UC) and Cloud-based solutions for businesses of all sizes. The company has one of the broadest Cloud product offerings for businesses in the world covering hosted software applications and unified communications solutions as well as professional services to customise and integrate solutions for customers.

Microsoft named Outsourcery in the 2010 Worldwide Partner Awards, held in Washington DC, as their ‘Hosting Solutions Partner of the Year’. As the UK’s number one provider of hosted Microsoft Dynamics CRM 4.0, Outsourcery was also named as ‘Microsoft Dynamics Hosting Partner of the Year’ and named in the Presidents Club for Microsoft Dynamics; an elite group of strategic partners whose sales achievement ranks them in the highest echelon of the Microsoft Dynamics global network of partners. Outsourcery is also Microsoft’s UK launch partner for UC and won the prestigious Comms National Award 2010 for SME Hosted Solution.

A Microsoft Certified Gold Partner with a total of seven competencies, the company employs more than 230 staff based in three UK offices. With an annual turnover of circa £44 million, Outsourcery is the UK’s No.1 independent provider of business mobile solutions. It supports the customer bases for Vodafone and O2, providing mobile voice and data solutions to approximately 10,000 organisations and over 100,000 business end-users.

Outsourcery is committed to providing its channel partners with the most complete UC and hosted IT product set in the UK, all managed via one control panel.

Outsourcery is the UK’s first carbon neutral UC and hosted IT solutions company, and was awarded the celebrated ‘Comms Business Green Channel Company Award 2010’ for offsetting its carbon emissions to replace open cooking fires in the Kisumu region of Kenya with energy efficient Rocket stoves.

For more information, please visit http://partners.outsourcery.co.uk/

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