By Daniel Hunter

Intuit has kick-started its search for 300 small businesses in need of a fitness boost as it launches the latest in a series of government supported training workshops which takes place in Liverpool as part of Global Entrepreneurship Congress (GEC) — the largest gathering of start-up champions in the world.

More than 400 businesses have already benefitted from Intuit’s financial fitness workshops since they were launched in November 2011.

The financial fitness initiative was devised in response to figures from the Office for National Statistics that revealed that one in three businesses do not make it past their third birthday.

Intuit’s own research into early stage businesses, the Three-year Glitch, highlighted that poor financial management is one of the key contributors to business failure and that getting to grips with their finances early is vital to start-up success.

They are offering 300 places to small and early stage businesses to take part in the next series of workshops, hosted in Liverpool on March 12 as part of GEC2012.

“In order to ride out the economic downturn, Britain needs its small businesses to become fitter and last the pace," Pernille Bruun-Jensen, Managing Director UK, Intuit said.

"Intuit is helping to deliver onthat ambition. Too many businesses run out of cash, manage it badly or just don’t have the time or the skills to help themselves out. Improve this and we canhelp improve business survival rates.

“The Intuit Financial Fitness Workshops will be a serious business work out and we’re thrilled to be in Liverpool in March to play an important role in the Global Entrepreneurship Congress 2012.”

To book your free ticket for a Financial Fitness session on 12th March go to http://intuitfinancialfitness.eventbrite.com

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