The Shift 100 has been put together to identify marketing and advertising technology entrepreneurs who are reinventing advertising and marketing in a digital world.

The Shift 100 entrepreneurs are at the forefront of the industries revolutionary change; shifting gears to meet the higher expectations of the modern, empowered consumer with greater speed, flexibility and efficiency.

Twitter: @SentiSum

Sharad khandelwal and Oleksander Bondarev founded SentiSum in 2015. Alex is an entrepreneur and front-end engineer and Sharad has experience of product development, technical and leadership expertise.

SentiSum is a technology startup which is leveraging Artifical Intelligence and Big Data to help enterprises gain competitive advantage. Their current focus is to help clients reduce customer churn, improve user engagement and brand monitoring.

USP: Leveraging AI to drive customer engagement and conversion.

To view the full Shift 100, click here.