By Marcus Leach

Sedo, the online domain marketplace, has announced that casino.net, poker.net and sports.net will be listed exclusively for sale.

The three domain names comprise some of the top ranking keyword for gambling related searches in Google and will be available for sale as a collection of high quality domains.

This follows the recent sale of .xxx domain names, giving the adult entertainment industry a chance to have the most apt domains.

Following on from the sales of prominent .com domains in recent years, including casino.com ($5.5m) and gambling.com ($2.5m), unlike these domains casino.net has an operator’s license, for both casino and poker, meaning that it is already an active gambling site.

Both poker.net and sport.net currently redirects consumers to the casino.net address, offering the purchaser a unique bundle of active and successful domains.

Online gambling is one of the most lucrative industries in the world, but it is also one of the most competitive, with gaming and gambling companies from all over the world vying for punters’ bets and stakes.

Due to the global nature of the business and its high level of internet affinity, the sale of this bundle of domains is expected to receive significant interest from some of the largest gambling and gaming companies in the marketplace who will be looking to capitalise on the benefits that this collection of memorable keyword domains offer; strengthening online brands and bringing high quality, highly targeted and relevant traffic.

"The opportunity of adding this trio of high quality domains names is very rare and would be a lucrative addition to any portfolio," Dave Thomas, Sedo, said.

"The combination of keyword domains and an active license makes them an ideal destination address for any gaming or gambling business that wants to ensure their place as a high-roller in this hypercompetitive online industry."

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