By David White, Managing Director, Weboptimiser

iTunes has been supplying educational material for over three years.

It has become one of the worlds most popular online educational catalogues

Over 800 universities throughout the world have active iTunes U sites.

With over half of those public from universities in China, Hong Kong, Japan, Mexico and Singapore.

It is no wonder that iTunes users now have access to over 350,000 audio and video files from educational institutions around the globe.

iTunes U makes it easy for people to discover and learn with content from many of the worlds top institutions, said Eddy Cue, Apples vice president of Internet Services. With such a wide selection of educational material, were providing iTunes users with an incredible way to learn on their computer, iPhone, iPod or iPad.

When you couple this knowledge with Apples content partner program, big opportunities exist as this emerges into mainstream

No doubt this was Apples plan all along. But now it presents big opportunities for those in business, as a channel to educate markets.

Visit Weboptimiser at www.weboptimser.com for custom Search and Social Media services. Established originally in 1996 Weboptimiser has always pioneered Search with Social Media.

If you would like to get the latest on how to combine Search and Social Media and get a 40% lead for your next product launch, call us here in the UK on +44 207 953 8304, we would love to discuss how we can help you and talk you through a number of our best and most recent case studies.