By Marcus Leach

Insight UK, a Fortune 500 global business technology solutions provider
based in London, Sheffield, and Manchester, has appointed White Label Media to take charge of all PR and social media activity within the UK.

White Label Media, a London-based digital agency, was founded to help
businesses navigate their way through the media jungle by offering expertise
in contract publishing, copywriting, journalism, media training, presenting,
public relations and social networking.

Originally from backgrounds in consumer PR, sports journalism and the
technology markets, White Label Media is trusted by individuals and
businesses alike to create a powerful voice for their brand.

The Insight UK PR win adds to the blue-chip organisations and consumer
brands that White Label Media already serves.

Ashley Gatehouse, EMEA Marketing Director, Insight UK, explained that it was
White Label Media’s demonstrable experience within the IT market, its
attention to detail and the innovative ideas around social media planning
that won it the business.

"Throughout the pitch process we were hugely impressed with White
Label Media's knowledge, relationships and in-depth understanding of the
global reseller business. Of particular note was the proactive research the
agency undertook as part of the pitching process. We look forward to a
successful year ahead as the company helps us to grow our brand in the UK
market through proactive PR and social media campaigns,” he said.

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