New forms of communication technology have enabled an increasing number of businesses to successfully operate on a global scale, feeding multiple markets with one business model. However, I have found that, despite being equipped with the latest tools to communicate through text, voice and video, managing people in different time zones and on different schedules can be challenging without meeting them face-to-face. Here are my three fundamental considerations to take into account to maintain communication within an expanding international business.
- Make communication a regular and structured occurrence
- Set a framework for communication outside meetings
- Value informal communication
Maintaining smooth internal communication in a growing business is well worth the effort. Increasing employee engagement, resolving problems faster and delivering excellent customer service are some of the many benefits that can be reaped from effective communication.
By Chloe Marienbach, UK Country Manager of Weroom.com