By David White, Managing Director, Weboptimiser

According to Nielsen up to July 2010, so far this year, MSN/BING is up 51%, though Google remained the top search site, accounting for over three out of five searches.

Yahoo! followed with MSN/Windows Live/Bing around 14% each. Bing continues to show a slight relative increase in Month-on-Month share.

These top three engines account for more than 9 out of 10 searches.

In terms of a Year-on-Year comparison there has been little change in Google's share but more significant movement amongst its closest competitors.

MSN/Windows Live/Bing's share has grown while Yahoo!'s share has fallen further.

The number of searches conducted in the U.S. over the last year has decreased from 10.5 billion in July 2009 to 8.8 billion in July 2010.

MSN/Windows Live/Bing was the only one of the top three engines to have experienced an increase in search volume - by 28%.

Boom, or should I say, Bing.

Could it be the weather? Whatever is in play Bing seems to be upping its game and winning.

Watch a video of David White talking about how google is flattened by MSN BING

Visit Weboptimiser at www.weboptimiser.com for custom Search and Social Media services. Established originally in 1996 Weboptimiser has always pioneered Search with Social Media.

If you would like to get the latest on how to combine Search and Social Media and get a 40% lead for your next product launch, call us here in the UK on +44 207 953 8304, we would love to discuss how we can help you and talk you through a number of our best and most recent case studies.