By Maximilian Clarke
Tesco is aiming to raise over £10 million to help Cancer Research UK’s work to beat cancer by making Cancer Research UK its Charity of the Year in 2012.
The money — to be raised by Tesco, its staff, customers and suppliers — will be spent on new research and an awareness campaign to improve early diagnosis and detection of the disease.
This will help more people survive cancer and keep more families together.Tesco will also continue to be the main sponsor of Race for Life for the next three years. Tesco has supported the event for the last 10 years.
More than 300,000 people are diagnosed with cancer in the UK every year, equivalent to just over the entire Tesco workforce, one of the largest private sector employers in the UK.
"I’m delighted to announce our increased commitment to Cancer Research UK - an amazing organisation, which has saved so many lives already through its ground-breaking research,” said Richard Brasher, Tesco UK CEO.
"I’m particularly pleased that the partnership builds on our continued support of Race for Life. During the past 10 years over two-thirds of Tesco staff have taken part or supported this great event, raising £7.5 million themselves and helping the Race for Life series as a whole to reach its overall total to date of £457 million. We hope selecting Cancer Research UK as our Charity of the Year will help them fund more life-saving research.
"Tesco's passion for research into cancer was ignited by a young woman's struggle with cachexia, also known as wasting syndrome, linked to her cancer. We have already funded a pilot study in this area, providing free, nutritious food for young cancer sufferers in hospital, but more research is needed into this and many other areas of cancer".
Tesco’s support of Cancer Research UK will help the charity to achieve its goal of diagnosing more cancers at an early stage where successful treatment is more likely — so that many more lives can be saved — by:
- - Supporting the funding of up to 100 early diagnosis research projects in local communities across the UK
- - Supporting a new awareness campaign that aims to reduce people’s anxiety about the disease and encourage them to visit the doctor with any possible symptoms. People fear cancer more than any other disease but the earlier cancer is diagnosed, the better the chance of survival
- - Continuing its support for Race for Life. Tesco has been the main sponsor of Race for Life, Cancer Research UK’s biggest annual fundraising event, for the last 10 years and the company will continue in this role for the next three years. Tesco is aiming to generate a further £3 million through sponsorship, corporate donation and staff fundraising to support the event series, on top of the £10m Charity of the Year fundraising target.
"We’re delighted to be Tesco’s charity of the year. This opens a new and exciting chapter in our relationship,” said Dr Harpal Kumar, Chief Executive of Cancer Research UK.
"For the past 10 years Tesco has embraced Race for Life and in doing so has played a key role in making the event series the success it is today.
"By working together this partnership can make a significant contribution towards our research, helping to ensure that many more people survive cancer in the future."
Paul Burstow, Care Services Minister, added: "Cancer Research UK does incredible work in enabling us to better understand how to prevent, diagnose and treat cancer. "More than one in three people will be affected by cancer during their life, and that is why it is so pleasing to hear that Tesco has chosen Cancer Research UK as its Charity of the Year 2012. "I hope that this partnership will help raise more money for Cancer Research UK to continue its fantastic work."
Launched in 1988, the Tesco Charity of the Year programme has raised over £60 million for good causes, thanks to the generosity of its customers and staff. This includes £17 million since 2000 for cancer causes alone. Alzheimer’s Society and Alzheimer’s Scotland are currently Charity of the Year and have already received over £5 million with two months of fundraising activity still to go.
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