By Richard Messik, Chartered Accountant and Co-founder of Cloud Advocates

Earlier this year I wrote a blog following Apple’s announcement of their new ICloud service with the then to be releases IOS 5 operating system. In that blog, I wrote:

"The announcement by Apple of its soon to be launched iCloud service is significant on many levels. Cutting through the hype that usually surrounds any new launch by Apple (they have written the manual on effective marketing and PR!) there is a serious statement of intent as to the way they are directing their resources and development for the future.

"What this means for The Cloud generally, of course, is that with one statement from Apple, The Cloud has dramatically come of age and, if it wasn’t before, is now mainstream and should be considered as the principal operating paradigm for the future. No longer can it be looked on as a bit geeky or esoteric. It is now equal to the major operating systems currently in use.

"Quote from the Times of June 7th 2011, itself quoting Giles Cottle, Senior Analyst at Informa Telecoms & Media: “...It was always going to take someone like Apple to really educate mass market consumers about the value of Cloud-based services. We are, it appears, on the cusp of that moment” and,

"Quote from Jim Hemmer,CEO of mobile internet specialists Antenna: “...iCloud marks the tipping point for the Cloud”

"These are significant statements and only reinforce what I have been writing about - 2011 is the year of the Cloud. Professional firms ignore this at their peril as a generation of entrepreneurs who use the Cloud as standard will expect their professional advisors to communicate with them in the same way. After all, no one would consider not using computers in their everyday work — the same will now apply to the Cloud."

Now that IOS5 has been released have I changed my views? - Not in the slightest. The seemless interface and synchronisation between devises is magic...no other description. A picture taken with my Iphone, seamlessly appears on my IPad and desk top Mac. More importantly, a contact scanned into my Iphone, appears in all my devices and cloud based CRM system.

This is exactly what the Cloud is all about and emphasises why it is and will be the operating system of today and tomorrow. In times to come, we will look back with fond bemusement at the time we had to plug our mobile devices into our desktops to download information.

...and if you are still doing that, well get with the programme as they say!

Richard Messik is a Chartered Accountant who specialises in Cloud Computing. He is a co founder of Cloud Advocates,an association of consultants who aim to demystify the Cloud and provide pragmatic help and advice for businesses, organizations and accounting practices. To find out more, visit www.cloudadvocates.com

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