Advice, Ideas & Planning – Page 16

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    Marketer’s lock down checklist


    By Sarah Evans, Senior Digital Strategist, Bottle As we all adjust to the new normal, normal changes again. The uncertainty that accompanies coronavirus has meant marketing budgets are being slashed . For some brands, demand has been utterly decimated, for others, it soars. For a large swathe in the middle, ...

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    Start-up launches to feed Healthcare Heroes


    A new not-for-profit initiative, CheersNHS , has launched today, allowing members of the public to buy frontline healthcare workers a meal to say ‘thank you’, giving NHS and healthcare staff the chance to put their feet up after a shift with a dish of their choice. Established by 28-year-old Joe ...

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    How to make the most of a small marketing budget


    By Peter Sutton, managing director of PMW Communications . You know you should be marketing your business, but where do you start? With new options cropping up all the time, it can be something businesses, in particular small enterprises, put on hold because they just don’t have the time to ...

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    When life throws you a curve ball


    Speaker: Mich Turner MBE Date: 19/05/2020 Time: 2:00 PM (BST) When life throws you a curve ball, should you dodge it, catch it or smash and volley it? Mich Turner is the founder of Little Venice Cake Company an award winning Entrepreneur, Qualified Food Scientist, Consultant, Brand ...

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    Cold Email Outreach Under Lockdown Works! (but how?)


    Speakers: Duncan Gledhill, Emailmovers Date: 01/06/2020 Time: 2:00 PM (BST) The speaker is updating the description for this talk. Please check back here later. Register for this webinar here .

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    One in three employers say employee morale is rising in lockdown


    Nearly six weeks of lockdown has failed to make a dent in employee engagement, with many employers reporting that engagement levels have gone up since the start of the coronavirus pandemic, according to research from employment specialists XpertHR . A survey of 264 HR professionals conducted over a 24-hour period ...

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    How to deal with high workload without burning out


    By Corinne Steiner , a Sparring Partner and Professional Personal Development & Leadership Coach. Not to see the wood for the trees. With the many hats we wear, the countless tasks and responsibilities we have, everything can easily get out of hand and push us to our personal limits. We ...

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    UK consumers think brands should incorporate COVID-19 messaging into ad campaigns, new study reveals


    A new study from FreeWheel , a Comcast Company, and the provider of the industry’s leading video advertising software, reveals 75% of UK consumers think brands should acknowledge the COVID-19 situation in their advertising campaigns. The survey, conducted with independent market research provider Happydemics, looked at media consumption and consumer ...

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    Help for SMEs: Bounce Back loans


    Some of the smallest businesses in the economy have been given a potential lifeline: the chance to apply for up to £50,000 in 100% government-backed loans, with no interest over 12 months.

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    Digital handshakes: Sales in a digital world


    Digital handshakes: Sales in a digital world, with Alison Edgar Coronavirus has all but brought to an end face-to-face meetings. For some businesses, face-to-face meetings are an essential part of their sales strategy. So how do you strike deals in a digital world? This webinar will assess how the market ...

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    New £617m Government scheme plugs £10k business rates cash grant loophole


    The Business Rates loophole which meant small businesses in shared office space missed a critical £10,000 cash grant has been plugged with a new £617 million funding scheme announced today.A petition to the Government asking for help reached 22,500 signatures earlier today – showing the level of frustration from ...

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    Real-time jobs data: UK vacancies increase for the first time in a month


    Latest data has revealed that the number of permanent vacancies in the week ending 26th April increased by 28% week-on-week. This marks the first time that demand for talent has risen in a month, as businesses begin to see a ‘glimmer of light at the end of the tunnel’. That’s ...

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    Why clarity matters in a crisis


    By Samuel Pollen, Deputy Creative Director, Reed Words . COVID-19 has changed the way we live. And it’s rapidly changing the rules of corporate communication, too. When did you first hear the term ‘social distancing’? It was likely only a month or so ago. And initially, you may not have ...

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    What is an investment scam?


    Scammers are always on the lookout for new ways to con unsuspecting people out of their money and they adapt very well (and fast) to current events. In this blog, we hope to inform you of current trends seen in the financial sector, and provide you with information required to help ensure your money is safe. Our focus here is on investment scams.


    Starling Portrait Series: Celia Hodson ‘on a mission to eradicate period poverty in the UK.’


     In the second edition, we meet Great British Entrepreneur Awards 2019 winner Celia Hodson, who runs Hey Girls.

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    8 reasons you should promote referral on your homepage


    Contribution from Giles Harrison, Mention Me. Originally featured here . We’ll get straight to it: your homepage is your most powerful touchpoint. If you’re not promoting referral on it, you’re missing out on significant new customer acquisition, brand awareness and revenue for your business. After all, an effective referral programme ...

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    Research shows two thirds of UK small and medium size businesses plan to access the Government’s Job Retention Scheme


    Sage , the market leader in cloud business management solutions and the UK’s largest payroll provider, today releases the first edition of the SMB Tracker, highlighting the latest weekly sentiment from businesses across the UK. This week the Tracker finds that a greater proportion of the UK’s small and medium ...

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    What does being customer-centric mean in a post-Coronavirus world and how might consumer behaviour change?


    What does being customer-centric mean in a post-Coronavirus world and how might consumer behaviour change?, with Martin Newman There is no question that the Coronavirus Pandemic, and its impact both in a health context as well as and the subsequent lockdown we’ve all experienced, will impact our behaviour as consumers. ...

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    Planning for the Unimaginable - It’s Doable


    By Steven Greenstein, CBCI, Senior Advisor with Fusion Risk Management . It goes without saying – what we are facing is a protracted global crisis due to the coronavirus pandemic. Life as we knew it is being temporarily re-written on a nerve-wracking daily basis; it has startled and shaken all ...

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    Post COVID-19: Staying ahead of the curve


    By Dominic Irvine, Managing Partner at Epiphanies LLP . Learning the lessons There will be both good and bad things that will come out of Covid-19. We should make sure we keep the good things that we have experienced. Altering perceptions Things that were once considered essential will have ceased ...