Charlotte Morley Ideas Fest frame

Charlotte is an innovator and circular economy pioneer, building the UK’s first rental marketplace for kids clothing.

thelittleloop is the UK’s first shared wardrobe for children. Beautiful, organic, sustainable clothes for toddlers, boys and girls from 2 to 5 years. Rent from all your favourite brands for 70% less than buying new. Swap clothes as often as you like for a whole new set. Save money, save time, save space, save the planet.

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