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When times are tough, investing in employee skills might not seem the obvious solution to achieving growth or simply keeping a business ticking over. But as strategies go, it’s really rather brilliant.
“Choose a job you love, and you will never have to work a day in your life,” the Chinese philosopher Confucius once remarked. Few would say that’s bad advice, but then few would say there is ever a day when their job does not feel much like work. It is, however, an unarguable truth that employees perform better if, on the whole, they enjoy their jobs.