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Ten Top Tips For Running A Successful Networking Event (Part One)

Andy Lopata, Business Networking Strategist, shares his top tips to make your networking event or networking group a success. In the first five tips he shares ideas for your preparation and what you need to know to get the event just right before the first person shows up. read more

 

How Can I Make Introductions Without Losing Friends?

One of the biggest challenges facing many people when they look at how they can refer other people is the fear that they will upset friends in the process. At a recent talk on how to generate referrals, Andy Lopata was asked how to make introductions without losing friends. This is his answer. read more

 

Now That’s What I Don’t Call Networking - 10 Networking Myths

Networking is constantly growing in popularity but yet people still make the same mistakes, have the wrong idea or fall into the same traps. Here are ten commonly held networking myths: read more

 

Is Your Message Sticky, Memorable And Transferable

To help you open up people’s minds to their full network, you have to ask the right questions. The format used across networking groups for years has been the ideal phrase: “Who do you know who…?” read more

 

How Well Does Your Network Understand What You Do And Who You Do It For?

It’s often said that “it’s not what you know, it’s who you know." This only goes part of the way. When building a word of mouth marketing strategy, it’s actually more important to focus on who knows you and essentially, what they say about you. read more

 

Why A Referrals Strategy Is Vital To Modern Business Development

A 2010 study has shown that customers who come through referral spend more with a business, produce higher margins to that business in the early stages of their relationship, remain as customers of that business for a longer period of time and spend more with the business over time than customers who come through other routes to market. read more

 

How Not To Dress For Business Networking Events

Boobs, butts and belly buttons seem to be in fashion, especially in the summer, but do they have any place in Business Networking? read more

 

Are You A Passive Networker?

As I have been working on the book, Business Networking and Sex, I have been reading more and more studies about women in business. While women are making great strides in the business world, there are still studies being released that say women need to step up their game and be less passive. Here is a small article that I picked up from Woman's World read more

 

Venus And Mars: How To Be Gender-Savvy In Business Networking

The author John Gray coined the terms Men are from Mars, Women are from Venus in his eponymous book to reflect gender approaches to life. Are there gender differences in business networking? If so, how do they pan out? Are there cultural differences that come to play and impact the way each sex approaches networking? read more

 

Networking For Different Genders

In this extract from the second edition of his Amazon UK bestseller '...and Death Came Third!', networking strategist Andy Lopata looks at networking for different genders. read more