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The 50 Plus: Why Businesses Are Missing The Big Fish
Let’s start with a bit of myth-busting. You’ve probably seen them. Those ridiculous ads showing a son, daughter or grandkid helping an older adult hack it out with new, confounding tech. There seems to be a pervasive myth in our society that unless you were born plugged in, chances are you don’t have a clue how to use the web. The reality couldn’t be further from the truth. read more
Green Shoots Or Mud
If good news grew on trees, right now you could be forgiven for thinking that the UK economy is covered in forest. The news on jobs, industrial production, retail sales, and inflation has been so good that one could almost forget we were in the midst of the worst economic downturn in recorded UK history. According to the Office of National Statistics (ONS), the UK economy xxxxx in Q3 this year. But, it is a mistake to get too pre-occupied with the technicalities of whether we are in recession or not. Besides, by the time the statisticians have finally finished revising estimates of GDP, it may well be the case that the ONS completely contradicts its initial findings. The biggest of all the green shoots relates to read more
Alternative Christmas Presents from UK Small Businesses
In the wake of The Toy Retailers' Association making its top toy predictions for Christmas 2011, which include a remoisturising doll and high-tech tablets for kids, DHL Express has proposed an alternative list of British toys manufactured by UK SMEs. read more
10 Tips to Boost Mobile Retailing this Christmas
Maxymiser, the global expert in multivariate testing, personalisation and optimisation solutions, today announces Ten Top Tips for retailers to boost their mobile retailing strategy in the run up to Christmas. read more
The Checklist for Staying Safe On-line
As the countdown to Christmas is now well and truly underway, many shoppers will be avoiding the high street crush and opting to go on-line to find the latest must-have gift. read more
The Trust Catalyst: who can you trust online?
James Varga, CEO of miiCard discusses how firms can boost their trustability online, helping facilitate high value transactions read more
Social Commerce: are retailers ready for the chatty customer?
Eric Abensur, CEO at Venda, discusses the challenges behind the UK’s social commerce activity read more
Olympic Flame Can Spark Business Revival
As well as shining a spotlight on London business, the 2012 Olympics also has £700m of procurement still available. read more
Revitalising The High Street?
According to the Guardian report, the 'Queen of Shops' has been brought in to help save the UK high street. Central to the review — ordered by the Department for Business, Innovation and Skills — is the worrying level of sales in town centres, which have dramatically under-performed compared to other locations. read more
Merging Offline And Online Worlds
From shelf psychology to the trick of triangular balance, optimising retail floor space to increase spend in the offline world is nothing new. Things have become increasingly sophisticated since the days of pumping the smell of the bakery at the entrance hoping to entice shoppers that have made the mistake of shopping on an empty stomach. Retailers now have more insight and understanding of their customer than ever before. read more
