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Getting Found Locally

Local Search and Local SEO is taking off in a big way and there have never been more ways for customers seeking local businesses to find relevant local companies. The objective of this section is to ensure it’s your local business that gets found for what you do, in all the places that matter, especially Google. So here are our best local SEO tips read more

 

Page Rank

I’d like to introduce and explain an important new concept to you. The concept of Page Rank and what has come to be known as Link Juice. read more

 

Link Building

Getting other websites to link to yours is a critical component of improving your search rankings, with each site that links to you acting as a ‘vote’ for your content. read more

 

Evolution Of Search And Its Engines – Winners, Losers, Adaptors

In its latest incarnation of the History of SEO, Greenlight charts the facts and stats celebrating 16 years in the evolution of search. read more

 

Cyber Squatting

Until recently, most of us discarded rogue emails from Chinese domain name service providers about another company registering a website domain similar to yours as little more than spam. Hayden Sutherland, All About Brands’ digital specialist, explains why cyber-squatting or domain-squatting is a problem and what you should do. read more

 

Silicon Valley Power Shifts

After Steve Jobs announces he is taking medical leave, Hewlett-Packard announces a massive overhaul of its board. But the biggest news of the week is that Larry Page returns to the post of CEO at Google. read more

 

New Year, New start

Start of the New Year is a great opportunity for an advertiser to benefit from popular New Year’s resolutions. For many, the New Year equals a fresh start to a better health and prosperity and for some, perhaps even positive changes in love life! This blog post is focused on search marketing, providing tips and resources to tap into for advertisers in the topical verticals this time of the year. read more

 

Linkdex SEO Tool Allows Businesses To Take Control Of Search

More businesses would invest in getting themselves to the top of Google and other search engines if they knew what to do and how to do it. Being at the top of the search results generates sales, but the link between SEO tasks and return is often hard to measure. read more

 

The Myths Of SEO And PPC

Everyone knows the basics of PPC and SEO nowadays, no doubt you can read more about it on this site. So here I am going to try to blow a few myths to enable you to get more from it... read more

 

How To Accomplish Effective Digital Marketing

This could be your Pay Per Click campaign or your email marketing. Too much emphasis can sometimes be given on automation to the detriment of everything else around us. What this all comes around to is using our brains – that’s right, really having a good old think, roast those little grey cells. Digital marketing, more than most forms of marketing, needs deep thought. read more